Kipling Bicycles

Author

Bernat, Pau

Abstract

This project arose from the detection of an opportunity within the booming market of electric bicycles.
It is a market with many users and is expected to grow rapidly due to the commitment of large cities to promote the use of "Environmentally Friendly" vehicles. A great example of this is Barcelona, a city that is making a big commitment to create special lanes for bicycles.
It has therefore been decided that the company will start in Barcelona by selling two types of electric bicycles. The first type would be a city model and the other prototype would be a mountain bike.
Finally, we believe that it is a profitable project with growth potential, which has been created and adapted to potential consumers.

 

Director

Trave, Andreu

Degree

IQS SM - Undergraduate Program in Business Administration and Management 

Date

2022-06-10