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Author Martí Benedicto, Mar Arlette |
Abstract Our business plan is about a personalized travel guide application. After observing that one of the biggest drawbacks when traveling is the organization's time and cost, we have decided to design a mobile application to facilitate this service free of charge. Our application consists of a series of filters to know the type of trip, the budget, the duration, the destination, the size of the group among other tastes and additional information in order to be able to offer the user, through the mobile application, a guide with the organization of your trip. This service is the one offered by a travel agency, which charges you a commission for the service. Ours would be free. Although if you want a more improved version, you must subscribe to the Premium version with a series of additional functions that are not included in the free version. Its payment is annual and the price, compared to the commission of travel agencies, is very low. In addition, through the advertising of companies related to the tourism sector, we would complete our sales income. In addition, we will also be very centralized in offering a complete service with recommendations from other users, new activities, descriptions of those carried out, opinions, scores, etc. In our application, the different activities and experiences to be carried out during the trip will be offered, although in the short term it will not be possible to reserve tickets from the platform. In the future, we want to expand the application so that we can make all reservations from it. |
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Director Martínez Guillén, Mari Carmen |
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Degree IQS SM - Undergraduate Program in Business Administration and Management |
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Date 2020-05-08
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