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Author
Antich Lassalas, Josep
Batalla Vives, Pere
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Abstract
Our project is born as a result of a series of needs that we make our own, needs that we will try to turn into opportunities. Convert is a project born with a threefold goal, firstly to encourage the practice of sport in an increasingly sedentary society, secondly, to reduce the cost of electricity in the home in the long run, and finally benefit the environment and mitigate the effects of climate change.
To meet these goals, we will market an exercise bike model capable of generating energy to make the home sustainable both economically and ecologically. With the use of our product, you will generate energy that you can then reuse at home.
We have a unique product on the market today that we believe will have a positive impact on all levels. Our product is part of the fitness sector, a booming sector in recent years, specifically the home equipment subsector, which has an exponential demand. The initial investment will be € 70,000, it will be partially disbursed between the two partners of the company (Josep and Pere) and for now we will not have the participation of any external investor.
We will have two different channels, a website where you can see all kinds of company information and how to purchase one of our products. The second way will be at points of sale through a selective network of retailers in different parts of Spain.
Our product will cost 1,199. In terms of sales, we will gradually start the first year with about 141 units sold, which will rise to 176 in the second year and finally to 220 in the third.
As for turnover, in the first year in a neutral scenario we would end the period with € 169,059 and losses of € 24,273.4, in the second period we would rise to € 211,024 also with losses of € 8,174.57 and finally in the third year it reaches € 263,780 with a profit of € 12,063.96.
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